Most people think innovation starts with technology.

History suggests otherwise.

Writing. Money. Democracy. Hip-hop. Streetwear.

Some of humanity’s most influential innovations began as new ways of thinking long before they became systems, industries, or technologies.

Technology can accelerate change.

But imagination usually starts it.

This week, we’re exploring why innovation is often a cultural act before it’s a technological one.

What innovation do you think changed the world without relying on new technology?